Update of a corporate holding site
Following this company’s going public in 2020, it sought to clarify group-wide trajectory and implement leadership as a holding company, as well as more actively disseminate information to investors. To that end, we assisted in updating their web site.
Using the company’s corporate colors, we used a particle effect for the splash animation on the top page, which features shifting colors and shapes to draw attention to itself. Moreover, it suggests that the company is a team bringing together diversity and knowledge. In terms of the site structure, in addition to reviewing how information design influenced the flow of traffic through the site, we also took various navigation considerations to provide more quick access to information and enhance usability. We also incorporated a CMS tailored to IR purposes, which allows for more seamless information disclosure.